My own brief

I would like to create a video for a my company which is all about fashion. I am planning to hold an event to promote our new range of clothes, but to hold a successful event we'll need people to attend. This means I'll need as much advertisement as possible and I believe creating a video is the best way to be noticed faster. My aim is to produce a video telling people exactly what we're about, exactly what kind of fashion we go for and then automatically draw them in with the event but I don't want to do this all through images and leaflets, I want it done professionally through a video. My company aims to attract young women and men from the ages of 14-35, for they are the ages that generally think about their appearance and love to be on trend. Considering fashion is a big focus in today's society, I believe we could definitely profit from the event and also get the right publicity needed. So once we hold this event, we could give 20% of our profits to your company as a thank you for doing the video, but this can be negotiated if you are unhappy with the deal.